Welcome to
Green by Hawaii

Hawaii® is the registered trademark for potplants delivered in high quality from Hawaii Gartneriet I/S.

The nursery is known for its large assortment of green & flowering plants, all of which are produced in a sustainable manner in the facilities located in Denmark.

Vision:
To find & develop new trendy plants varieties by constantly improving our breeding & production methods.

Mission:
To produce beautiful plants, greens & flowering, in a super good quality that associates with ” make life beautiful ”  &  make the users happier.

Follow news from the nursery - scroll down the page

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8 hours ago

🌱 A family run nursery - From War-Time Tobacco to a Blooming Legacy 🌺
In the shadow of post-war scarcity, a 10-year-old boy named Erling Lund rolled his first tobacco leaf. What began as necessity soon sparked a lifelong passion.
By the 1950s, after a stint “waltzing” with Danish butter, Erling returned home and planted the seeds—literally—of something greater. He built a small nursery called Spurvelund, growing vegetables, melons, and ferns on Danish soil.
Then came the Hibiscus. In 1972, this bold, tropical beauty became the nursery’s signature flower—marking the start of Hawaii Nursery’s floral legacy. 🌺
The story continued through generations—with his sons Thorsten and Stefan now leading the way. They modernized the nursery—until a devastating fire in 1997 forced them to rebuild from scratch.
But like any great story, resilience led to reinvention.
From the ashes grew a new direction:
✨ Unique houseplants
✨ Specialty Begonias, Pileas and Philodendrons
✨ A constantly evolving, curated green universe
Today, Hawaii Nursery isn’t just a business—it’s a living legacy. One that has grown with every generation, and every leaf, next year will mark 70 years of growing beautiful plants for the consumers.
We don’t just grow plants.
We grow stories.
We grow beauty.
‘Make Life Beautiful’ – That’s the Hawaii Nursery way.
#FromTobaccoToHibiscus #HawaiiNursery #MakeLifeBeautiful #PlantStories #GenerationalCraft #DanishHorticulture #FamilyRoots #GreenLegacy #BegoniaLove #houseplantcommunity
... See MoreSee Less

🌱 A family run nursery - From War-Time Tobacco to a Blooming Legacy 🌺
In the shadow of post-war scarcity, a 10-year-old boy named Erling Lund rolled his first tobacco leaf. What began as necessity soon sparked a lifelong passion.
By the 1950s, after a stint “waltzing” with Danish butter, Erling returned home and planted the seeds—literally—of something greater. He built a small nursery called Spurvelund, growing vegetables, melons, and ferns on Danish soil.
Then came the Hibiscus. In 1972, this bold, tropical beauty became the nursery’s signature flower—marking the start of Hawaii Nursery’s floral legacy. 🌺
The story continued through generations—with his sons Thorsten and Stefan now leading the way. They modernized the nursery—until a devastating fire in 1997 forced them to rebuild from scratch.
But like any great story, resilience led to reinvention.
From the ashes grew a new direction:
✨ Unique houseplants
✨ Specialty Begonias, Pileas and Philodendrons
✨ A constantly evolving, curated green universe
Today, Hawaii Nursery isn’t just a business—it’s a living legacy. One that has grown with every generation, and every leaf, next year will mark 70 years of growing beautiful plants for the consumers.
We don’t just grow plants.
We grow stories.
We grow beauty.
‘Make Life Beautiful’ – That’s the Hawaii Nursery way.
#FromTobaccoToHibiscus #HawaiiNursery #MakeLifeBeautiful #PlantStories #GenerationalCraft #DanishHorticulture #FamilyRoots #GreenLegacy #BegoniaLove #houseplantcommunityImage attachmentImage attachment+2Image attachment
5 days ago

5.5 - Beauty in its natural state with an ode to a long legacy at the nursery, back when most of the production was made up of Hibiscus, today we have a small production of mini hibiscus with Wela, Pacific Fire and Pink Dream 🌺

#hibiscus #hibiscusflowers🌺 #hibiscusflower #hibiscuswela #hibiscuspinkdream #hibiscuspacificfire #hawaii #hawaiiflowers #danishgrown #danishproduction #supportlocal
... See MoreSee Less

5.5 - Beauty in its natural state with an ode to a long legacy at the nursery, back when most of the production was made up of Hibiscus, today we have a small production of mini hibiscus with Wela, Pacific Fire and Pink Dream 🌺 

#hibiscus #hibiscusflowers🌺 #hibiscusflower #hibiscuswela #hibiscuspinkdream #hibiscuspacificfire #hawaii #hawaiiflowers #danishgrown #danishproduction #supportlocalImage attachment
2 weeks ago

Have you ever seen an Aloe Mitriformis in bloom? 🌼 no then look no further 🤩
Isn’t it gorgeous 😍

#aloe #aloemitriformis #moregreens #mitriformis #plantlover #pottedplants #plants4life #plantsmakespeoplehappy #danishgrowers #danishgrown #bloomingaloe
... See MoreSee Less

Have you ever seen an Aloe Mitriformis in bloom? 🌼 no then look no further 🤩
Isn’t it gorgeous 😍

#aloe #aloemitriformis #moregreens #mitriformis #plantlover #pottedplants #plants4life #plantsmakespeoplehappy #danishgrowers #danishgrown #bloomingaloeImage attachmentImage attachment+1Image attachment
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Facebook Posts

8 hours ago

🌱 A family run nursery - From War-Time Tobacco to a Blooming Legacy 🌺
In the shadow of post-war scarcity, a 10-year-old boy named Erling Lund rolled his first tobacco leaf. What began as necessity soon sparked a lifelong passion.
By the 1950s, after a stint “waltzing” with Danish butter, Erling returned home and planted the seeds—literally—of something greater. He built a small nursery called Spurvelund, growing vegetables, melons, and ferns on Danish soil.
Then came the Hibiscus. In 1972, this bold, tropical beauty became the nursery’s signature flower—marking the start of Hawaii Nursery’s floral legacy. 🌺
The story continued through generations—with his sons Thorsten and Stefan now leading the way. They modernized the nursery—until a devastating fire in 1997 forced them to rebuild from scratch.
But like any great story, resilience led to reinvention.
From the ashes grew a new direction:
✨ Unique houseplants
✨ Specialty Begonias, Pileas and Philodendrons
✨ A constantly evolving, curated green universe
Today, Hawaii Nursery isn’t just a business—it’s a living legacy. One that has grown with every generation, and every leaf, next year will mark 70 years of growing beautiful plants for the consumers.
We don’t just grow plants.
We grow stories.
We grow beauty.
‘Make Life Beautiful’ – That’s the Hawaii Nursery way.
#FromTobaccoToHibiscus #HawaiiNursery #MakeLifeBeautiful #PlantStories #GenerationalCraft #DanishHorticulture #FamilyRoots #GreenLegacy #BegoniaLove #houseplantcommunity
... See MoreSee Less

🌱 A family run nursery - From War-Time Tobacco to a Blooming Legacy 🌺
In the shadow of post-war scarcity, a 10-year-old boy named Erling Lund rolled his first tobacco leaf. What began as necessity soon sparked a lifelong passion.
By the 1950s, after a stint “waltzing” with Danish butter, Erling returned home and planted the seeds—literally—of something greater. He built a small nursery called Spurvelund, growing vegetables, melons, and ferns on Danish soil.
Then came the Hibiscus. In 1972, this bold, tropical beauty became the nursery’s signature flower—marking the start of Hawaii Nursery’s floral legacy. 🌺
The story continued through generations—with his sons Thorsten and Stefan now leading the way. They modernized the nursery—until a devastating fire in 1997 forced them to rebuild from scratch.
But like any great story, resilience led to reinvention.
From the ashes grew a new direction:
✨ Unique houseplants
✨ Specialty Begonias, Pileas and Philodendrons
✨ A constantly evolving, curated green universe
Today, Hawaii Nursery isn’t just a business—it’s a living legacy. One that has grown with every generation, and every leaf, next year will mark 70 years of growing beautiful plants for the consumers.
We don’t just grow plants.
We grow stories.
We grow beauty.
‘Make Life Beautiful’ – That’s the Hawaii Nursery way.
#FromTobaccoToHibiscus #HawaiiNursery #MakeLifeBeautiful #PlantStories #GenerationalCraft #DanishHorticulture #FamilyRoots #GreenLegacy #BegoniaLove #houseplantcommunityImage attachmentImage attachment+2Image attachment
5 days ago

5.5 - Beauty in its natural state with an ode to a long legacy at the nursery, back when most of the production was made up of Hibiscus, today we have a small production of mini hibiscus with Wela, Pacific Fire and Pink Dream 🌺

#hibiscus #hibiscusflowers🌺 #hibiscusflower #hibiscuswela #hibiscuspinkdream #hibiscuspacificfire #hawaii #hawaiiflowers #danishgrown #danishproduction #supportlocal
... See MoreSee Less

5.5 - Beauty in its natural state with an ode to a long legacy at the nursery, back when most of the production was made up of Hibiscus, today we have a small production of mini hibiscus with Wela, Pacific Fire and Pink Dream 🌺 

#hibiscus #hibiscusflowers🌺 #hibiscusflower #hibiscuswela #hibiscuspinkdream #hibiscuspacificfire #hawaii #hawaiiflowers #danishgrown #danishproduction #supportlocalImage attachment
2 weeks ago

Have you ever seen an Aloe Mitriformis in bloom? 🌼 no then look no further 🤩
Isn’t it gorgeous 😍

#aloe #aloemitriformis #moregreens #mitriformis #plantlover #pottedplants #plants4life #plantsmakespeoplehappy #danishgrowers #danishgrown #bloomingaloe
... See MoreSee Less

Have you ever seen an Aloe Mitriformis in bloom? 🌼 no then look no further 🤩
Isn’t it gorgeous 😍

#aloe #aloemitriformis #moregreens #mitriformis #plantlover #pottedplants #plants4life #plantsmakespeoplehappy #danishgrowers #danishgrown #bloomingaloeImage attachmentImage attachment+1Image attachment
2 weeks ago

📣 NEWS!! Calling all Begonia Rex lovers 📣 have you crossed paths with this gorgeous Begonia Rex Fireworks?

🎆 we simply cannot stop admiring them 😍

#begoniarex #kingbegonia #begoniarex #begoniarexfireworks #kongebegonia #begoniafireworks #begonia #begoniaac #BegoniaObsession #begoniaclub #begonialover
#plantlover #pottedplants #plants4life #plantsmakespeoplehappy #danishgrowers
... See MoreSee Less

📣 NEWS!! Calling all Begonia Rex lovers 📣 have you crossed paths with this gorgeous Begonia Rex Fireworks? 

🎆 we simply cannot stop admiring them 😍

#begoniarex #kingbegonia #begoniarex #begoniarexfireworks #kongebegonia #begoniafireworks #begonia #begoniaac #begoniaobsession #begoniaclub #begonialover
#plantlover #pottedplants #plants4life #plantsmakespeoplehappy #danishgrowersImage attachmentImage attachment
3 weeks ago

Full blast on the spring colours in this tiny Begonia Florencio Mix 😍
They also comes in more darker colours 🌈

#minibegonia #begoniaflorencio
#plantlover #pottedplants #plants4life #plantsmakespeoplehappy #danishgrowers
... See MoreSee Less

Full blast on the spring colours in this tiny Begonia Florencio Mix 😍
They also comes in more darker colours 🌈

#minibegonia #begoniaflorencio 
 #plantlover #pottedplants #plants4life #plantsmakespeoplehappy #danishgrowers
4 out of 5 - Beauty in its purest with natures best accessories 🪴

#miniwhiteveins #miniwhitebirkin #philobirkin #philodendronbirkin #miniphilobirkin #miniphilodendronbirkin #philodendronwhitewaves #birkinwhitewaves #philowhitemeasure #plantlover #pottedplants #plants4life #plantsmakespeoplehappy #philodendron #danishgrowers
3 weeks ago

A little plant with a big personality - have you come across our mini version of Philodendron `White Veins’ a lush Green plant with striking white marks on its foliage.

#miniwhiteveins #miniwhitebirkin #philobirkin #philodendronbirkin #miniphilobirkin #miniphilodendronbirkin #philodendronwhitewaves #birkinwhitewaves #philowhitemeasure #plantlover #pottedplants #plants4life #plantsmakespeoplehappy #philodendron #danishgrowers
... See MoreSee Less

A little plant with a big personality - have you come across our mini version of Philodendron `White Veins’ a lush Green plant with striking white marks on its foliage. 

#miniwhiteveins #miniwhitebirkin #philobirkin #philodendronbirkin #miniphilobirkin #miniphilodendronbirkin #philodendronwhitewaves #birkinwhitewaves #philowhitemeasure #plantlover #pottedplants #plants4life #plantsmakespeoplehappy #philodendron #danishgrowers
3 weeks ago

A little plant with a big personality - have you come across our mini version of Philodendron `White Veins’ a lush Green plant with striking white marks on its foliage.

#miniwhiteveins #miniwhitebirkin #philobirkin #philodendronbirkin #miniphilobirkin #miniphilodendronbirkin #philodendronwhitewaves #birkinwhitewaves #philowhitemeasure #plantlover #pottedplants #plants4life #plantsmakespeoplehappy #philodendron #danishgrowers
... See MoreSee Less

A little plant with a big personality - have you come across our mini version of Philodendron `White Veins’ a lush Green plant with striking white marks on its foliage. 

#miniwhiteveins #miniwhitebirkin #philobirkin #philodendronbirkin #miniphilobirkin #miniphilodendronbirkin #philodendronwhitewaves #birkinwhitewaves #philowhitemeasure #plantlover #pottedplants #plants4life #plantsmakespeoplehappy #philodendron #danishgrowersImage attachment
4 weeks ago

3 of 5 - the third picture of the series Natural Beauty from Hawaii - did you know that mini philodendrons can be used as the prettiest accessories?!? ... See MoreSee Less

3 of 5 - the third picture of the series Natural Beauty from Hawaii - did you know that mini philodendrons can be used as the prettiest accessories?!?
4 weeks ago

Easter week is upon us, and the mini Philodendron Golden Crocodile would be our pick for the most perfect Easter plant to add into your table decorations for Easter lunch 🐣

#greenplants #danishgrowers #localgrown #goldencrocodile #goldencrocodile #philodendron #philodendrongoldencrocodile #philodendrongergajigolden #plantsofinstagram #plantsmakepeoplehappy #plantstrong #plantsplantsplants #plantstagram #plantslover #gergajigolden
... See MoreSee Less

Easter week is upon us, and the mini Philodendron Golden Crocodile would be our pick for the most perfect Easter plant to add into your table decorations for Easter lunch 🐣 

#greenplants #danishgrowers #localgrown #goldencrocodile #goldencrocodile #philodendron #philodendrongoldencrocodile #philodendrongergajigolden #plantsofinstagram #plantsmakepeoplehappy #plantstrong #plantsplantsplants #plantstagram #plantslover #gergajiGoldenImage attachment
1 month ago

2 of 5 - Another beauty and the sun is out, with ears adorned with plants, Hibiscus Variegate 🌺 ☀️

#plants #PureBeauty #spring #hibiscus #NaturalJewelry #oneofakind #hibiscusvariegated #hibiscus #goodforyourlife #spring
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2 of 5 - Another beauty and the sun is out, with ears adorned with plants, Hibiscus Variegate 🌺 ☀️

#plants #purebeauty #spring #hibiscus #naturaljewelry #oneofakind #hibiscusvariegated #hibiscus #goodforyourlife #spring

Hibiscus Varigata - did you know that this green and White hibiscus also produce these big and yet delicate red flowers 🌺 ... See MoreSee Less

Hibiscus Varigata - did you know that this green and White hibiscus also produce these big and yet delicate red flowers 🌺Image attachment
1 month ago

1 of 5 - Beauty in its purest form — skin kissed by sun, ears adorned with plants, Pilea Peperomides. 🪴☀️

#plants #PureBeauty #spring #pileaperomides #pilea #NaturalJewelry #oneofakind #chinesemoneyplant #elefantöraplant #goodforyourlife
... See MoreSee Less

1 of 5 - Beauty in its purest form — skin kissed by sun, ears adorned with plants, Pilea Peperomides. 🪴☀️

#plants #purebeauty #spring #pileaperomides #pilea #naturaljewelry #oneofakind #chinesemoneyplant #elefantöraplant #goodforyourlifeImage attachmentImage attachment
One plant - 6 different sizes 😍

#elefantöraplant #chinesemoneyplant #pilea #pileaperomides #pileaexclusive #minipilea #ministemmedpilea #pileastemmed #grandepileaImage attachmentImage attachment+4Image attachment
1 month ago

BREAKING: Our plants can now text you when they’re thirsty.
Introducing SmartSoil™, the revolutionary potting mix that detects dryness and sends real-time messages straight to your phone.

Sample texts include:

“Hey... it’s me. Your fern. Could use a lil sip.”
“You walked by me twice. I’m still dry.”
“Water me and I’ll stop drooping, promise.”
Available only on April 1st. (Or is it?)

#AprilFools #PlantParenthood #SmartPlants #hydratedandhappy
... See MoreSee Less

BREAKING: Our plants can now text you when they’re thirsty.
Introducing SmartSoil™, the revolutionary potting mix that detects dryness and sends real-time messages straight to your phone.

Sample texts include:

“Hey... it’s me. Your fern. Could use a lil sip.”
“You walked by me twice. I’m still dry.”
“Water me and I’ll stop drooping, promise.”
Available only on April 1st. (Or is it?)

#AprilFools #PlantParenthood #SmartPlants #hydratedandhappy
2 months ago

Spring is over us and the sun has come out to play ☀️🌸🌺🪴

Enjoy the the golden rays from the Philodendron Golden Crocedile 🐊

#greenplants #danishgrowers #localgrown #goldencrocodile #goldencrocodile #philodendron #philodendrongoldencrocodile #philodendrongergajigolden #plantsofinstagram #plantsmakepeoplehappy #plantstrong #plantsplantsplants #plantstagram #plantslover #gergajigolden
... See MoreSee Less

Spring is over us and the sun has come out to play ☀️🌸🌺🪴

Enjoy the the golden rays from the Philodendron Golden Crocedile 🐊

#greenplants #danishgrowers #localgrown #goldencrocodile #goldencrocodile #philodendron #philodendrongoldencrocodile #philodendrongergajigolden #plantsofinstagram #plantsmakepeoplehappy #plantstrong #plantsplantsplants #plantstagram #plantslover #gergajiGolden

Hawaii ready for this year Floradania Spring Tradefair 🌺🪴🌵☘️ ... See MoreSee Less

Hawaii ready for this year Floradania Spring Tradefair 🌺🪴🌵☘️Image attachmentImage attachment+Image attachment
Something special for Easter 🐣 

#philo #philogoldencrocodile 
#greenplants #danishgrowers #localgrown #monstera #philodendron #swisscheeseplant #split-leafphilodendron #monsteradeliciosa #smalllivingplants #livingwall #statementplant 
Easterfantastic #easterplant
Spring colours and the ultimate spring plant 🪴 Philodendron Ring of Fire 🔥 

#greenplants #danishgrowers #localgrown #ringoffire #philodendronringoffire #philodendron #spring #forår #springvibes #nomorevinterdepression #plantscureall #plantsforethesoul #plantsofinstagram #plantsmakepeoplehappy #plantstrong #plantsplantsplants #plantstagram #plantslover #gergajiGolden
2 months ago

Trade Fair Rijswijk Is starting today at old bread factory, we are not there ourselves but our plants has made there way down to Holland, they will be at stand 5.10 where Ruud Ellenkamp will be there to great you 🤩🪴 ... See MoreSee Less

Trade Fair Rijswijk Is starting today at old bread factory, we are not there ourselves but our plants has made there way down to Holland, they will be at stand 5.10 where Ruud Ellenkamp will be there to great you 🤩🪴Image attachmentImage attachment

Flora Holland Tradefair in Rijswijk, Holland - next 2 days - meet Ruud and have a talk. See a smaller selection of our Plants 🪴🪴🪴😊 ... See MoreSee Less

Flora Holland Tradefair in Rijswijk, Holland - next 2 days - meet Ruud and have a talk. See a smaller selection of our Plants 🪴🪴🪴😊Image attachmentImage attachment
2 months ago

We love when we get get to see photos from our plants forever homes 😍

In this photo we have a massive Monstera Deliciosa 💓

#greenplants #danishgrowers #localgrown #monstera #philodendron #SwissCheesePlant #split-leafphilodendron #monsteradeliciosa #notsosamllliving #statementplant
... See MoreSee Less

We love when we get get to see photos from our plants forever homes 😍

In this photo we have a massive Monstera Deliciosa 💓

#greenplants #danishgrowers #localgrown #monstera #philodendron #swisscheeseplant #split-leafphilodendron #monsteradeliciosa #notsosamllliving #statementplantImage attachment
3 months ago

We are represented at this years My Plant & Garden in Milan 🇮🇹- at the @gasadanmark stand, they are to be found in Hall 16 | A39 B48 and will be there from the 19th to the 20th of February - Go by and take in there amazing stand we are ready on the phones or emails 📞📧 for any questions you may have about our plants 🪴

#myplantgarden #myplant2025 #greenplants #danishgrowers #localgrown #philodendron #pileaexclusive #pileaperomides #euphorbia #hibiscusvariegata #begoniamacculata #miniplants #smalllivingplants #cactus #philodendronbirkin #monstera
... See MoreSee Less

We are represented at this years My Plant & Garden in Milan 🇮🇹- at the @gasadanmark stand, they are to be found in Hall 16 | A39 B48 and will be there from the 19th to the 20th of February - Go by and take in there amazing stand we are ready on the phones or emails 📞📧 for any questions you may have about our plants 🪴 

#myplantgarden #myplant2025 #greenplants #danishgrowers #localgrown #philodendron #pileaexclusive #pileaperomides #euphorbia #hibiscusvariegata #begoniamacculata #miniplants #smalllivingplants #cactus #philodendronbirkin #monsteraImage attachmentImage attachment+Image attachment
3 months ago

Roses are red, violets are blue, but this little plant will keep growing for you. 💕 Happy V-Day!

🪴 Hylocereus Undatus ‘Dragon Fruit Cactus’

#plantlove #rootedinlove #lovethatgrows #plantsoverflowers #evergreenlove #dragonfruitplant #hylocereusundatus
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Roses are red, violets are blue, but this little plant will keep growing for you. 💕 Happy V-Day! 

🪴 Hylocereus Undatus ‘Dragon Fruit Cactus’

#plantlove #rootedinlove #lovethatgrows #plantsoverflowers #evergreenlove #dragonfruitplant #hylocereusundatusImage attachment
3 months ago

A bouquet wilts, but a plant keeps thriving—just like our love. 🌱 Happy Valentine’s Day to my forever favorite grower!

#lovethatgrows #plantsoverflowers #evergreenlove
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A bouquet wilts, but a plant keeps thriving—just like our love. 🌱 Happy Valentine’s Day to my forever favorite grower! 

#lovethatgrows #plantsoverflowers #evergreenlove
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